[ASLML] AOO Status

[Wynn]

Yeah, this idea could be a part of the new business model I was referring to
a day or two ago.  I mean, why are the modules packaged the way they are,
with certain nationalities and certain boards and certain rules in each?
Because it was done that way 20 or 30 years ago is irrelevant.  It really
doesn't matter, what matters is, does it make business sense to do it that
way now?

But IMHO this also has to be integrated with a marketing approach: how to
sell best over the net, how to keep current ASLers engaged and how to
attract (some) newbies.  I think the mechanisms are there, what with
ConSimWorld, VASL, this list, niche advertising (as for the Starter pack in
WWII mag),...  Heck, sell scenarios digitally, get rid of all the shipping
and printing costs.  Same could be done for the Journals; after all, what we
want is not so much the physical paper as the information in them.  Same
goes for the ASLRB, although I appreciate the copyright concerns.  Why not
sell the right to get ASLRB updates over the net?  Just a bunch of ideas to
try to stimulate some thinking.

Personally, I had pretty much given up on ASL until I found a thriving ASL
community via the web.  Now I can play as much as I ever did.  Like the
music inducstry, though, the wargame business needs to find its way in the
modern world.

Wynn "Ideas" Polnicky

----- Original Message ----- 
From: "Tate Rogers" <gr27134 at charter.net>
To: "'ron mosher'" <rjmosher at pacbell.net>; <demoss at stanfordalumni.org>;
<Aslml at asl-forums.net>
Sent: Saturday, March 06, 2004 5:53 PM
Subject: RE: [ASLML] AOO Status


> On Saturday, March 06, 2004 9:58 AM, ron mosher
[SMTP:rjmosher at pacbell.net]
> wrote:
>
> > In other words, how often do you want BV and ASLRB to need to be
> reprinted?
> > One time with enuf for several years, or every two-three years with them
> > OoS for 1 to two years of those years between printings(like we have
> now)?
>
> BV should never be printed again. They need to trash the whole archaic
> module system. Offer component packs (Russian Pack, German Pack, Brit,
Ami,
> Itie, Utility, etc...). Each nationality pack would include the
appropriate
> ch-H. Offer maps separately. Sale the ASLRB as complete...A - G, J, & K.
> Just keep the HASL's in the module format.
>
> The need to run thousands of BV's every print run is going to be murderous
> on a small company like MMP. The module system is just holding the hobby
(&
> MMP) down.
>
> Later-
>
> Tater (One Mean Spud!)
>
>